The earlier generation of Fiat 500 were liked by most of its buyers, but the American market was exception for these cars, as its sales struggled a lot in the initial stages. But nowadays, the Fiat 500 is counted among the major cars. The sales of the Fiat cars has increased since 2004.
The Fiat Company has also tied up with the famous Chrysler group as a part of the global strategic alliance. The 2011 Fiat 500 will be equipped with the same engine as the ones equipped in the electric or gas hybrid vehicles.
As far as the competitors go, the main rival would be the newly redesigned Ford Ka, with whom the 500 shares basic underpinnings. With so much in common, how is it possible to split the two apart? Well firstly, the new Ford Ka slightly annoyed me by evolving into nothing more than a baby Fiesta, rather than a perfectly serviceable model in its own right. Secondly, the Fiat 500 does everything just a little better than the Ka. It handles better, feels nippier and looks a lot better than the characterless shell the Ka has become. The only downside is that the 500 is slightly more expensive, but remember that you're paying for style here people!
It seems that the Fiat 500 [http://www.sandicliffe.co.uk/new-cars/fiat/500.aspx?Manufacturer=17] has been warmly welcomed back, not as a novelty relic of the past, but as a superb design that has caught the imaginations of all consumers who are in the market for a sporty runabout. The 500 ticks the two main boxes that all the potential customers will be wanting; it has an economical engine and gorgeous looks. There is very little else your average estate agent in Bermondsey will be interested in.
Whether the 500's current appearance will last as long as its previous 20 year tenure remains to be seen, that is dependent on ever-important fashion trends and what they dictate is de rigueur. For now, however, it is enjoying a resurgence in popularity- and I for one welcome the Fiat 500 back.
